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Lad Bible gets its own #DrummondPuddle moment as 1.3m people tune into its...

Like other publishers, the Lad Bible Group has been experimenting with Facebook Live of late, promising just last week that it had plans to increase the number of real-time streams it showcases on the...

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MTV is bringing back its classic programming thanks to VH1 rebranding

MTV is bringing back its classic programming thanks to VH1 rebranding. Loading...MTV is rebranding VH1 as MTV Classic where it will feature a mix of fan-favorite series and music programming from the...

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Facebook confirms trials of mid-roll ads on Facebook Live

Facebook has confirmed that it is seeking to monetise live-streams with the addition of mid-roll ads to its growing Facebook Live service. The world's largest social network confirmed the move to AdAge...

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Wayne Rooney testimonial set for Facebook Live kickoff to become the first...

Facebook is to set a sports streaming landmark by becoming the first company to stream a match between two English Premier League teams.England forward Wayne Rooney will tonight (3 August) face off his...

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How Facebook Live became a big part of the Rio Olympics

With the Olympics officially over, there's one thing that's clear. Facebook Live played a huge part in how networks, brands and athletes delivered real-time, behind-the-scenes looks into Rio. NBC's...

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DEA steals first 11 minutes of Narcos Season 2 from Pablo Escobar, shares it...

Narcos Season 2 returns on September 2, but the DEA today gave fans a sneak peak by releasing the first 11 minutes of the first episode on Facebook Live. The DEA "stole" the clip from Pablo Escobar,...

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285 million unique viewers consumed video on Facebook during the Olympics

Ratings may have been down on NBC for the Rio Olympics, but that doesn’t mean there wasn’t interest in the Games. Also, millennials cared.277 million unique people joined the Olympics conversation on...

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Social media's struggle to monitor live streaming thrust into the...

An Italian wingsuit pilot unwittingly broadcast his own death using Facebook Live, highlighting the unintended consequences of live streaming which social media platforms are struggling to...

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Pretty Little Liars cast announces series end via Facebook Live

Yesterday afternoon, the creator and the cast of Freeform (formerly ABC Family) network’s hit show Pretty Little Liars announced via Facebook Live that the seventh season – the second half of which is...

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Facebook Live gives TV cast Q&As new legs

Cast Q&As via social media was a thing, and then it wasn’t. They were cumbersome to conduct, hard to follow in real-time, and not very entertaining after the fact.Then Facebook Live came along and...

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Joe Media puts original video front-and-centre as it unveils in-house studio...

Joe Media is repositioning itself around original video, today (19 September) unveiling a weekly sports show ‘Football Friday: Live’ produced exclusively for Facebook Live, the first production to come...

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18.6 million people had 73.8 interactions on Facebook during first...

During the first presidential debates Monday night, 18.6 million people on Facebook in the U.S. generated 73.8 million debate-related likes, posts, comments, and shares.Throughout the day there were 55...

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Fox launches digital aftershow for Empire with Lincoln Motor

For the third season of its musical drama Empire, which premiered on September 21st, Fox introduced The Lincoln Empire After-Show.Every week after a new episode airs, fans will be encouraged to head to...

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Donald Trump's use of Facebook Live for apology highlights...

Following the Washington Post's publication of a tape recording in which Donald Trump was heard boasting about the lewd acts he carried out on unconsenting women, the presidential candidate used...

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NFL places social media restrictions on teams as it tries to drive more...

NFL teams have been banned from using live streaming apps, using video or posting gifs as part of new social media restrictions issued by the NFL intended to ensure traffic is driven to its own...

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Facebook Live ups its NBA broadcasts with Orlando Magic agreement

As Twitter presses ahead with is NFL Thursday Night Football live streams, Facebook is similarly building its portfolio for broadcasting live sports through the NBA having announced that Orlando...

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Horror network CryptTV shows the potential for scripted content on Facebook Live

CryptTV, a digital-only network backed by Eli Roth and Jason Blum’s Blumhouse Productions, has been distributing original horror content across Facebook, YouTube, and Snapchat to a growing number of...

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Subaru ‘Make a Dog’s Day’ is Buzzfeed’s first Facebook Live for a brand

Buzzfeed has created a Facebook Live video for a brand partner for the first time as it looked to show the strength of live video on its platforms.A Subaru branded video called ‘Make a Dog’s Day’...

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Real Madrid's decision to take its TV channel to Facebook Live could be...

Real Madrid has generated more than 110 million video views on social after taking the decision to begin delivering content from its club TV channel to Facebook Live.The La Liga club partnered with...

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How Fox Sports is using Facebook Live to drive engagement and tune-in for the...

With the Cubs in this year’s World Series ratings for Fox have spiked: it will likely be the most-watched series since (if it doesn’t surpass it) the Red Sox swept the Cardinals in 2004.In 2004,...

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